World Cup 2026: How football boosts labor productivity

According to a report by Vietnam News Agency correspondents in Mexico, the UNAM study indicates that globally influential sports events like the World Cup are not just entertainment but also foster social bonding, improve mood, and enhance interaction among colleagues. Watching matches together at the office can create a positive atmosphere, reduce stress, and raise employee satisfaction levels.

The researchers note that this effect partly stems from the body's biological responses. Watching football matches can trigger the brain to release dopamine and endorphins—neurotransmitters that produce excitement, happiness, and relieve psychological pressure. As a result, workers can improve concentration, increase motivation, and strengthen relationships in the workplace.

The study also shows that shared emotional experiences, such as cheering for a national team or celebrating victories together, help foster a sense of belonging to a common community. According to experts, this is a key factor in enhancing the bond between workers and their organization.

Based on these findings, UNAM suggests that instead of viewing the World Cup as a distraction, companies can leverage the tournament as a tool for building organizational culture by setting up shared viewing areas or adopting flexible work arrangements during the event.

This assessment comes as Mexico rushes to prepare for World Cup 2026. The Mexico City government has decided to give students at public schools a day off on June 11, when the opening match between Mexico and South Africa takes place at the Azteca Stadium.

The city government also encourages agencies and businesses to adopt remote work arrangements to ease traffic pressure and allow residents to take part in activities related to the world's biggest football festival.

World Cup 2026 will take place from June 11 to July 19 in Mexico, the United States, and Canada. This is the first World Cup with 48 participating teams and the first to be hosted by three countries. Mexico City alone is expected to welcome millions of visitors during the tournament, with numerous cultural, entertainment, and football celebration events held at the Azteca Stadium, Zócalo Square, and many other public locations across the city.